Francesca has a BA in Communication taken at the Università degli Studi (Milan, Italy). She started her career in Digital Marketing in 2011 in Berlin, working for two international agencies. She was the SEO lead for 3 years at Performics (Publicis Group). In Lisbon, she has worked as an SEO Associate with Downtown Ecommerce Partners, a digital marketing agency focused on helping startups, and SMBs grow successfully. In 2019 she started working as a freelance SEO consultant and opened her own company in August 2020. Francesca likes to focus on impactful measures and help brands being visible to their audience online through lots of data analysis and Excel sheets.